A successful font design starts with clear goals and a plan. You need to be clear on what the font will be used for and who will be reading it. You can do this by sketching a general outline of the font and then moving on to the specific shapes of the letters. You can also use random word generators to come up with words in various styles. Once you’ve decided on the overall style of the font, it is time to start thinking about how to achieve the goal.
One of the first things to remember is that a font is a tool that everyone uses. It is very unlikely that you’re unfamiliar with the basic fonts we use on the web. But fonts were once hand-crafted pieces of art by designers. A good font is useful in many contexts and not draw too much attention to itself. If your font doesn’t draw attention to itself, it doesn’t mean it’s not good enough.
While font selection is important, it’s equally important to remember that there are guidelines for using fonts. The first rule is to make sure that you don’t overdo it with multiple fonts. Too many different fonts on the same page could end up looking cluttered and confusing. Instead, make sure that fonts have the same style. The second tip is to decide on a font hierarchy. Make sure to choose font styles that are appropriate for the theme you’re designing.